Jana Nedzvetskaya

Tatyana Ivanovna Nedvetskaya (born 1957, Vorkuta, USSR), known professionally as Jana Nedzvetskaya, is a Russian designer, a member of the Union of Russian Writers, founder and creative director of LO brands, JanaNedzvetskaya (JN), Lolly (children's collection).For the first time in the world, I presented a collection of clothes for water in online mode.

Jana Nedzvetskaya was born on December 25, 1957, in Vorkuta Komi ASSR, in a family of builders.

For ten years already Jana began sewing dresses from her mother's outfits.

Then she started to create clothes for girlfriends.

Having grown up, she began to dress her mother's friends.

In 1992 he organized a workshop for the production of women's clothing.

In 1996- 1997 - traineeship at the Institut Français de la Mode France.

In 1997, Jana won a grant from the IREX group "Business for Russia, trained and worked in the US, Portland, Oregon with Hanna Anderson. In 1997, after an internship with Hanna Anderson United States, Y. Nedzvetskaya created her own brand LO * (from LOVE). In 2010, creates another brand - JN. Brands LO and JN are fashionable women's clothes of class Pret-a-porter. For several years, twice a year, he took part in the Russian Fashion Week. In 2014, he became the first domestic designer to organize the underwater display of the collection "HAR-MAGHEDON - Psalm 36:29". The first underwater display of the collection of the brand, held on the island of Santorini, fashion critics rated as revolutionary.

In 2011, the brands LO and JN were acquired by the French company Chantal Paris group.

According to the contract signed, Jana Nedzvetska became a creative director and chief designer of the collections

The "Orange Revolution" show (2012) became a response to the first Ukrainian revolution, and the "Bridge between two worlds" (Promenade de la Croisette, 2013) - a fashion-conscious global problem of confrontation between East and West.

The video received the "Art Direction" award at the 6th annual Fashion Film FestivalL, Chicago, United States

Underwater shows "Harmagedon. Psalm 36:29 "Jana Nedzvetskaya s/s 2014" and "The Alphabet of ben Sirach.

In 2015, a biographical film about Jana Nedzvetskaya was published on Mir TV: "Why am I a" bad girl"

Lilith s/s 2016" They won world recognition and were broadcast on Fashion TV.

In 2016, 20 branded stores were opened in all major cities of Russia and Kazakhstan.

All collections first appear in the monobrand online store [misslo.com]

In a year, the LO brand produces 12 full-value capsule collections, each with its original name, expressing the essence and meaning of the collection.

The philosophy of the brand: "Success is primarily a love for people and a desire to make them a little bit happier. I want to see the girls successful, and successful husband next to them. And I succeed. When buying my dresses, the girls successfully marry, as the brand's clothing enhances their social status. So, in addition to the "grandmother of Russian design," I often call myself a real matchmaker of all Russia."

Clients

Five million people is the total number of LO and JN brands clothes buyers for 27 years.

Among the clients of the designer: Yelena Ksenofontova, Svetlana Masterkova, Larisa Verbitskaya, Chulpan Khamatova, Alena Babenko, Anna Chicherova, Elena Vaenga, Irina Lachina, Liza Arzamasova.

In 2017, Jana Nedzvetskaya presents the collection autumn-winter 2017 with the short film "Exodus 20".

A dramatic plot about the different truths of the military past unfolds against the backdrop of the majestic landscapes of the Russian North.*