Age, Biography and Wiki
David Aaker (David Allen Aaker) was born on 11 February, 1938 in Fargo, North Dakota, U.S., is an American economist. Discover David Aaker's Biography, Age, Height, Physical Stats, Dating/Affairs, Family and career updates. Learn How rich is he in this year and how he spends money? Also learn how he earned most of networth at the age of 86 years old?
| Popular As |
David Allen Aaker |
| Occupation |
Vice Chairman at Prophet, consultant, author |
| Age |
86 years old |
| Zodiac Sign |
Aquarius |
| Born |
11 February 1938 |
| Birthday |
11 February |
| Birthplace |
Fargo, North Dakota, U.S. |
| Nationality |
North Dakota
|
We recommend you to check the complete list of Famous People born on 11 February.
He is a member of famous Chairman with the age 86 years old group.
David Aaker Height, Weight & Measurements
At 86 years old, David Aaker height not available right now. We will update David Aaker's Height, weight, Body Measurements, Eye Color, Hair Color, Shoe & Dress size soon as possible.
| Physical Status |
| Height |
Not Available |
| Weight |
Not Available |
| Body Measurements |
Not Available |
| Eye Color |
Not Available |
| Hair Color |
Not Available |
Dating & Relationship status
He is currently single. He is not dating anyone. We don't have much information about He's past relationship and any previous engaged. According to our Database, He has no children.
| Family |
| Parents |
Not Available |
| Wife |
Not Available |
| Sibling |
Not Available |
| Children |
Jennifer Aaker |
David Aaker Net Worth
His net worth has been growing significantly in 2023-2024. So, how much is David Aaker worth at the age of 86 years old? David Aaker’s income source is mostly from being a successful Chairman. He is from North Dakota. We have estimated David Aaker's net worth, money, salary, income, and assets.
| Net Worth in 2024 |
$1 Million - $5 Million |
| Salary in 2024 |
Under Review |
| Net Worth in 2023 |
Pending |
| Salary in 2023 |
Under Review |
| House |
Not Available |
| Cars |
Not Available |
| Source of Income |
Chairman |
David Aaker Social Network
| Instagram |
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| Linkedin |
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| Twitter |
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| Facebook |
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| Wikipedia |
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| Imdb |
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Timeline
David Allen Aaker (born February 11, 1938) is an American organizational theorist, consultant and Professor Emeritus at the University of California, Berkeley's Haas School of Business, a specialist in marketing with a focus on brand strategy.
He serves as Vice Chairman of the San Francisco-based growth consulting company Prophet.
Aaker received his SB in Management from the MIT Sloan School of Management and then his MA in Statistics and PhD in Business Administration at Stanford University.
He is the E.T. Grether Professor Emeritus of Marketing Strategy at the Haas School of Business and the currently the vice chairman of Prophet, a global brand and marketing consultancy firm, and an advisor to Dentsu, a Japanese advertising agency.
He has been awarded three career awards for contributions to the science of marketing: The Paul D. Converse Award; The Vijay Mahajan Award; and The Buck Weaver Award.
Aaker first introduced the model in his book Building Strong Brands (1996).
Aaker is the author of more than 100 articles and 14 books on marketing and branding.
Aaker was one of the eleven people included in the 2007 book Conversations with Marketing.
Aaker is the creator of the Aaker Model, a marketing model that views brand equity as a combination of brand awareness, brand loyalty, and brand associations.
The model outlines the necessity of developing a brand identity, which is a unique set of brand associations representing what the brand stands for and offers to customers an aspiring brand image.
Aaker primarily sees brand identity as consisting of 8–12 elements which fall under four perspectives:
His book, Brand Relevance: Making Competitors Irrelevant, was named among the "Ten Marketing Books You Should Have Read" by Advertising Age in 2011 and named one of the top 3 marketing books of the year by Strategy and Business.
Aaker also has a regular column in American Marketing Association's Marketing News called "Aaker on Branding".
Aaker was inducted into the New York American Marketing Association's Hall of Fame in 2015.
Aaker has won the award for "best article" in the California Management Review and in the Journal of Marketing (twice).
